We´ll Concentrate on DirectTrack or KeywordMax, So You Can Focus on Running and Growing Your Core Business.

Leverage Direct Response Technologies´ turnkey Managed Services to meet your daily operational requirements, freeing you up to concentrate on strategic initiatives.

Key Benefits

Our flexible Managed Services will help you:

• Gain a competitive edge by taking advantage of our deeply experienced platform experts and best practice methodologies
• Expand your capabilities while filling gaps with skilled “best–in–class” resources
• Align, customize, and optimize DirectTrack or KeywordMax around your unique business model and workflow
• Reduce expense and complexity in your IT environment
• Scale or re–align business requirements while maintaining operational excellence and predictability
• Monitor your affiliate network or PPC campaigns against fraudulent or suspicious activity
• Gain critical business insight through the analysis of customized operational and campaign performance reports and data intelligence.

Getting Started is Easy

Direct Response Technologies´ flexible Managed Services options allow you choose only the components you need, when you need them, and for as long as you need them. Since our partner–centric approach is highly collaborative and open, you´ll always feel like you´re working with your own team. From simple to complex; small–scale assistance to large–scale implementation—our highly trained professionals will work with your staff to tailor a scalable program that is perfectly aligned around your business model, workflow, revenue goals, budget, timeline and IT requirements.

What We Offer

We offer a wide array of customized Managed Service offerings—from setup and interface customization to advanced reporting and fraud monitoring. Whether you´re looking for an intelligent alternative to building and maintaining your own online marketing infrastructure; are expanding into new markets or channels; or just need supplemental or temporary support, we can help.

Leveraging the power of our industry–leading applications along with the expertise of our seasoned in–house professionals, we can help you with:

DirectTrack´s Managed Services include:

Administrative Services:

• Account Setup: We´ll work to ensure that your account is fully optimized and tuned to your company´s specific business model and workflow. Account settings will be properly configured and staged so that you are ready to grow and scale your network on day one of activation.
• Account Management: Let us take care of the day–to–day operations of managing the platform, affiliates and advertisers—allowing you to focus on growing your core business and strategic initiatives. Our collaborative, hands–on approach, combined with our past experience managing a wide variety of unique business models, will ensure fast ramp up time at maximum efficiency.
• Financial Management: We´ll help your accounting team identify and pull the specific reports and data that they need to help drive key decisions and business insights.
• Campaign Management: To help ensure that your campaigns are performing at peak levels with your affiliates, we´ll make sure that your campaigns are setup and tracking properly—including monitoring your landing pages for optimal up time.
• CrossPublication™: We´ll help you achieve maximum campaign exposure by pulling and pushing offers from other participating DirectTrack networks through our ad-sharing and campaign distribution marketplace.
• Direct Co–Registration: From start to finish, we´ll help you setup and optimally configure your co–registration program—from populating form fields and validating advertiser responses to performance and accuracy monitoring.

Affiliate Services:

• Affiliate Management: We´ll handle all aspects of your affiliate management—providing you with detailed information about new signups that will help you make the right decisions. Once the affiliate is in your system, we´ll work hard to help nurture, grow and activate that individual affiliate for maximum productivity and ROI.
• Fraud Management: We´ll help you identify and proactively prevent fraud based on custom–configured criteria, weights and thresholds.
• Monitoring Services: We´ll proactively work through your account to ensure that your program is running smoothly and tweaked for peak performance.

Advertiser Services:

• Advertiser Management: We can help you manage all facets of your advertiser relationships—from placing pixels, troubleshooting offers and comparing “grouped” advertiser performance to pulling creative compare stats and managing suppression lists.

KeywordMax´s Managed Services include:

Campaign Management Services:
From search engine account set up to testing and campaign creation, we´ll help you get your PPC program up and running quickly and producing the results you want.

Bid Management Services:
KeywordMax´s versatile functionality will allow us to manage and optimize your keyword bidding based on performance, activity and/or position. Utilizing your own custom criteria, we´ll help you create high impact keyword lists, including keyword copies. We´ll even help you add or remove these keywords from the various search engines.

Creative Management Services:
Along with the creation of creative copies for each of the search engines, we´ll help you set up, test and analyze these copies to ensure proper tracking URLs and landing pages.

Data Tracking Services:
At KeywordMax, we take tracking very seriously! We´ll help you create, test and monitor tracking URLs for each keyword and domain—from the inclusion of JavaScript code on landing pages to the verification of proper data tracking tags.

Reporting and Data Analysis Services:
We´ll use bidding rules, best practice strategies and detailed drill–down reports to intelligently analyze your keywords for maximum ROI and search engine impact. Knowledge is power—and we take this concept one step further by helping you optimize and tweak your PPC program based on a thorough bottom–up analysis of your keyword performance metrics.

Fraud Management Services:
We´ll help you take control of any fraudulent click activity that could be negatively impacting your campaign performance and ROI. From an analysis of suspicious IPs and click spikes to competitor and geographic tracking—we´ll make sure your paid search campaigns are operating at peak performance without any costly outside interference.

Ready To Learn More?
Call 1.866.773.4460

Contact Us To learn more or to inquire about custom managed service pricing, contact us today! We´ll provide you with the right mix of managed services and solutions to fit your business and budget.